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brainstorm

proposals

challenge
7 days left 1 participant 0 USD reward
owner:
Procter and Gamble
Affordable metallic look
Details
Increase the impact of packaging as media for communication on store shelf. P&G is interested in identifying affordable, new or emerging technologies that produce a metallic look and feel when applied to packaging decoration

Background

We are looking for novel approaches that deliver a visible impact at a distance of 2 meters from the store shelf.


·          Novel applications to create a highly reflective and premium appearance; e.g. silver and gold appearance, custom metallic colors and holographics.

·          Preference would be given to a more sustainable or environmentally favorable technology.




Affordable
Reward:
License agreement, Opportunity for collaboration with P&G, joint venture research, Commercial agreement with technical assistance, Manufacturing agreement (subcontracting and co-contracting)

current proposals
New proposal by Lawrence Lau, 0 comments
1 contributor
Lawrence Lau
Technology Evaluator

1 contribution
matched brains
55% match to challenge
55% match to challenge
15% match to challenge